Jun 8, 2011

Report Finds More Women, Adults Play Games June 7, 2011 – Washington, DC – 72 percent of American households play video games and 82 percent of gamers are adults according to new research released today by the Entertainment Software Association (ESA). In a report released at E3, the world’s leading video game event, the data presented a consumer base that...

Mar 31, 2011

Digital Life is a comprehensive study of the Global Digital Consumer.  The study involved almost 50,000 consumers across 46 countries.  To see a sample of the report, click here.

Aug 3, 2010

August 2010 – the latest newsletter from the Entertainment Software Association (ESA) in the US provides a brief outline of some recent studies which were unddertaken by Dr Christopher Ferguson of Texas A&M Universtiy which called into question research findings that perpetuate some of the misconceptions about computer and video games. In June, the...

Jul 7, 2010

The ESA have just released their annual report titled Essential Facts About the Computer and Video Game Industry Report. The 2010 survey confirmed that computer and video game play remains widespread, and that game play is an increasingly social activity. Sixty seven percent of American households play computer and video games, and 62 percent of gamers say they...

Apr 8, 2010

In 2007, Professor Tanya Byron was asked by the Prime Minister of the UK to conduct an independent review looking at the risk to children from exposure to potentially harmful or in appropriate material on the internet and in video games.  The Byron Report was released in 2008. Professor Byron has since began her progress review and on 29 March 2010 published...

Sep 30, 2009

Ipsos MORI recently conducted research on behalf of Futurelab consisting of two surveys – one with parents of children under 16 and one with children aged 5-15, with the key objective of examining their views on and experiences of video/computer gaming. A full copy of the research findings can be downloaded...